Joe Abuan - Fremont CA, US Berkat Tung - Sacramento CA, US Seung Cho - Santa Clara CA, US
International Classification:
G06F017/60
US Classification:
705/014000
Abstract:
A method for updating audio advertisement that a caller may hear while using an Internet telephone service. The updating of the audio ads can occur in a dynamic fashion for the effective targeting of consumers with an appropriate advertisement, promotional offer, and/or other marketing technique. The present invention allows custom audio ads to be played at the beginning and/or end of the Internet call. The audio ads may be played to the user as part of a predefined sequence, frequency, and/or rotation of audio ads.