Xiaofeng Wu

US Patent:

20160132926, May 12, 2016

Filed:

Nov 12, 2015

Appl. No.:

14/939534

Inventors:

- Paris, FR
Behzad Zamanzadeh - Tarzana CA, US
Xiaofeng Wu - Los Angeles CA, US
Alissa Volosin - Los Angeles CA, US

International Classification:

G06Q 30/02

Abstract:

Systems and methods for generating coordinated advertising campaigns in accordance with embodiments of the invention are disclosed. In one embodiment, a coordinated product advertising server system includes a processor and a memory connected to the processor and storing a product advertisement generation application, wherein the product advertisement generation application directs the processor to obtain product feed data, determine a set of advertising channel data, wherein advertising channel data includes metadata describing attributes of an advertising channel, generate a set of advertising creatives for each advertising channel based on the product feed data and the set of advertising channel data, generate a set of product advertising campaigns, wherein an advertising campaign is targeted to a specific advertising channel and includes the set of advertising creatives for the specific advertising channel, and transmit each product advertising campaign to the specific advertising channel associated with the product advertising campaign.