An Feng

US Patent:

20030065558, Apr 3, 2003

Filed:

Sep 12, 2001

Appl. No.:

09/954128

Inventors:

Cameron Shaw - San Francisco CA, US
Todd Goldman - Sunnyvale CA, US
Matthew Leacock - Sunnyvale CA, US
An Feng - Cupertino CA, US

International Classification:

G06F017/60

US Classification:

705/014000

Abstract:

A personalized marketing and registration wizard for businesses is provided. Data is gleaned from a portal profile database to drive one-to-one marketing, registration, upselling, and cross-selling of partner services and centralized portal tools. Using the portal profile database, up-to-date user profile information is collected and shared across multiple vendors. The portal profile database preferably is not accessible by vendors, and each vendor is responsible for storing a desired subset of the user profile in the vendor's own database. In this way, a quasi-intelligent portal for multiple tasks is provided, where each task comprises a business function promoted to an end user in a logical fashion, and such that tasks from various vendors are promoted to the end user in a consistent fashion.