David J Thacker

US Patent:

20140006139, Jan 2, 2014

Filed:

Mar 15, 2013

Appl. No.:

13/838452

Inventors:

David Thacker - Burlingame CA, US

Assignee:

GROUPON, INC. - Chicago IL

International Classification:

G06Q 30/02

US Classification:

705 1441

Abstract:

Electronic correspondence that includes one or more promotions may be generated for presenting to a consumer. In order to determine whether to present the electronic correspondence to the consumer, the promotions included in the electronic correspondences may be analyzed in terms of a probability the consumer will accept the promotions, a relevance level between the promotions and attributes of the consumer, a relevance level between the promotions and the consumer, a relevance level between the promotions and a set of goals or rules, among other similar terms. After the analysis, a determination may be made whether to send the electronic correspondence to the consumer. Similarly, the analysis may compare multiple electronic correspondences, and determine, based on the comparison, which of the multiple electronic correspondences to send to the consumer.

US Patent:

20220383359, Dec 1, 2022

Filed:

Mar 14, 2022

Appl. No.:

17/654688

Inventors:

- Chicago IL, US
Ruslan Gilfanov - Mountain View CA, US
Jeff Holden - Chicago IL, US
John M. Nickels - Chicago IL, US
Pete Prokopowicz - Oak Park IL, US
Dan Roarty - Chicago IL, US
David Thacker - Burlingame CA, US

International Classification:

G06Q 30/02

Abstract:

A method, apparatus, and computer program product are disclosed to improve generation of electronic communications. The method may provide a plurality of content slots each configured to receive content, the content comprising at least one of promotion content or non-promotion content. The method may also include maintaining a database comprising a plurality of promotion content generators and non-promotion content generators, and determining, using a processor, one of the plurality of promotion content generators or non-promotion content generators for respectively supplying corresponding promotion content or non-promotion content to each of the plurality of content slots. The determining the one of the plurality of promotion content generators or non-promotion content generators may include determining selection parameters, and scoring the plurality of promotion content generators and non-promotion content generators based at least in part on the selection parameters.

US Patent:

20210342881, Nov 4, 2021

Filed:

May 20, 2021

Appl. No.:

17/325706

Inventors:

- Chicago IL, US
Amit Aggarwal - Sunnyvale CA, US
Xiaolei Li - Sunnyvale CA, US
David Thacker - Burlingame CA, US
Kevin Chang - Mountain View CA, US

International Classification:

G06Q 30/02

Abstract:

In a promotion offering system, a promotion offering may be presented to a consumer on more than one occasion. The previous presentation of the promotion to the consumer may affect a subsequent presentation of the same promotion to the same consumer. The present invention provides an apparatus and method for analyzing the effect a previous presentation of a promotion may have on a consumer when the promotion is presented to the consumer at a subsequent time.

US Patent:

20210326925, Oct 21, 2021

Filed:

May 4, 2021

Appl. No.:

17/302482

Inventors:

- Chicago IL, US
David Thacker - Burlingame CA, US
Sean O'Brien - Fremont CA, US

International Classification:

G06Q 30/02

Abstract:

Systems and methods are presented for managing the cadence (e.g., frequency or rate) that electronic promotion correspondence is sent to a consumer. A system may access a target cadence indicator associated with a consumer that indicates of a target rate for sending electronic promotion correspondence to the consumer. The system may also determine an actual cadence indicator for the consumer over a predetermined period of time and analyze a potential electronic promotion correspondence for sending to the consumer. The system determines whether to send the electronic correspondence to the consumer based on the target cadence indicator, the actual cadence indicator, and the analysis of the electronic promotion correspondence.

US Patent:

20210272165, Sep 2, 2021

Filed:

Mar 15, 2021

Appl. No.:

17/201515

Inventors:

- Chicago IL, US
Ruslan GILFANOV - Palo Alto CA, US
Jeffrey A. HOLDEN - Chicago IL, US
John Mark NICKELS - Chicago IL, US
Pete PROKOPOWICZ - Chicago IL, US
Daniel M. ROARTY - Chicago IL, US
David THACKER - Palo Alto CA, US

International Classification:

G06Q 30/02

Abstract:

A method, apparatus, and computer program product are disclosed to improve generation of electronic communications. The method may include providing a plurality of content slots each configured to receive content. The method may also include maintaining a database comprising a plurality of content generators, and determining, using a processor, one of the plurality of content generators for providing content to each of the plurality of content slots. The determining the one of the plurality of promotion content generators or non-promotion content generators may include providing a first content generator of the plurality of content generators with a set of selection parameters, and receiving a first bid for one of the plurality of content slots from the first content generator. The first content generator may determine the bid based at least in part on the set of selection parameters. The method may also include assigning the first content generator to the one of the plurality of content slots based on the bid.

US Patent:

20210209639, Jul 8, 2021

Filed:

Jan 13, 2021

Appl. No.:

17/148239

Inventors:

- Chicago IL, US
David Thacker - Burlingame CA, US

International Classification:

G06Q 30/02

Abstract:

Electronic correspondence that includes one or more promotions may be generated for presenting to a consumer. In order to determine whether to present the electronic correspondence to the consumer, the promotions included in the electronic correspondences may be analyzed in terms of a probability the consumer will accept the promotions, a relevance level between the promotions and attributes of the consumer, a relevance level between the promotions and the consumer, a relevance level between the promotions and a set of goals or rules, among other similar terms. After the analysis, a determination may be made whether to send the electronic correspondence to the consumer. Similarly, the analysis may compare multiple electronic correspondences, and determine, based on the comparison, which of the multiple electronic correspondences to send to the consumer.

US Patent:

20210209650, Jul 8, 2021

Filed:

Jan 12, 2021

Appl. No.:

17/147169

Inventors:

- Chicago IL, US
Suneel GUPTA - Palo Alto CA, US
Jeffrey Alan HOLDEN - Palo Alto CA, US
Dan NAWARA - Palo Alto CA, US
David THACKER - Palo Alto CA, US

International Classification:

G06Q 30/02

Abstract:

In a promotion offering system, a consumer is more likely to purchase a promotion offering if the consumer finds the promotion to be interesting or fits a need of the consumer. In order to provide a more intelligent selection process for selecting promotions that are desirable to the consumer, a method and a promotion offering system for implementing the method are provided that takes into consideration a number of different factors associated with a consumer, including locations and deal types that are known or predicted to be of interest to the consumer, when determining one or more promotions to present to the consumer.

US Patent:

20200320561, Oct 8, 2020

Filed:

Jun 17, 2020

Appl. No.:

16/904152

Inventors:

- Chicago IL, US
Ramkumar RAJENDRAN - Santa Clara CA, US
Mark DALY - San Francisco CA, US
Xiaolei LI - Sunnyvale CA, US
Kevin CHANG - Mountain View CA, US
Ruslan GILFANOV - Mountain View CA, US
Stanley WANG - Mountain View CA, US
Amit AGGARWAL - Los Altos CA, US
David THACKER - Burlingame CA, US
Michalis POTAMIAS - San Francisco CA, US

International Classification:

G06Q 30/02

Abstract:

Provided herein are a method and apparatus configured to determine one or more consumer deals to present to a consumer. The method and apparatus may include receiving contextual data; accessing one or more databases containing consumer deals; determining a context under which to present a consumer deal to a consumer, the determined context selected from a plurality of contexts; selecting a set of workflow rules under which to determine the consumer deal to present to the consumer; analyzing the plurality of consumer deals based at least in part on the selected set of workflow rules; determining a selected consumer deal to present to the consumer; generating an electronic correspondence comprising the selected consumer deal; and transmitting the electronic correspondence to the consumer device for presenting the selected consumer deal to the consumer.