age ~83
from Herald, CA
This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking on organizational improvement. It covers media management, crisis management, the use of logos and other aspects of corporate identity, and argues the case for reputation management as a ...
Author
Rosa Chun, Rui Da Silva, Gary Davies, Stuart Roper
Binding
Hardcover
Pages
288
Publisher
Routledge
ISBN #
041528743X
EAN Code
9780415287432
ISBN #
5