James J Burrow

Intro to Business

A complete revision of our market-leading text, INTRO TO BUSINESS introduces students to the role of business in the lives of individuals, consumers, workers, and citizens. Coverage includes small-business management, business fundamentals, career planning, social responsibility and ethics, basic ec...

Business Management

With the focus shifted to business management, BUSINESS MANAGEMENT 13E, formerly Business Principles and Management, approaches business operations from the entrepreneurial and management perspective. Finance, marketing, and human resources are some of the topics explored. A new introductory chapter...

Research Pathways: Writing Professional Papers, Theses, and Dissertations in Workforce Education

Graduate students in general and those in Workforce Education & Development in particular are often frustrated when they are assigned the task of writing a research paper, thesis, or dissertation. After teaching a research methodology course for several years, the editors of Research Pathways have d...

Business Finance

BUSINESS FINANCE presents finance from a business point of view. This text covers finance fundamentals, long-term and short-term funding sources, business risk management, use of technology, and international finance. Business Finance combines fundamental concepts with a strong lesson-based instruct...

Marketing, Copyright Update (Marketing Titles from Burrow)

MARKETING 3E has been updated for 2011! This copyright 2012 edition includes a new Social Media Unit as well as a Math Review Appendix. MARKETING 3E is the program that introduces you to the foundations and functions needed to successfully market goods, services and ideas to consumers. While you stu...

Intro to Business

INTRO TO BUSINESS 7E introduces students to the concepts and skills required for success in today's marketplace. This market-leading text provides an abundance of practical applications that connect students to the business world and allows them to explore the foundations of business operations. The...

Principles of Business

PRINCIPLES OF BUSINESS, Ninth Edition, provides complete instruction in business concepts and skills students need in today's competitive environment. This market-leading introductory business text offers extensive coverage in major business concepts, such as finance, marketing, operations, and mana...

Student Activity Guide for Burrow/Kleindl's Business Management, 13th

When students need to review chapter material, the supplemental Student Activities Guide provides a pen-and-paper method. Using objective questions and activities, students can prepare for classroom instruction or review for quizzes and chapter tests.

Business Management

Marketing

Marketing

Introduction to Business

Business Principles and Management

Intro to Business

E-Commerce Marketing

Intro To Business: Finance, Marketing, Operations, Management