Katherine M Robinson

US Patent:

20120029996, Feb 2, 2012

Filed:

Jul 30, 2010

Appl. No.:

12/847775

Inventors:

Daniel J. Lang - Grove City OH, US
Katherine Anne Robinson - Dublin OH, US
Carla Shroyer - Pataskala OH, US

Assignee:

Alliance Data Systems Corporation - Dallas TX

International Classification:

G06Q 30/00
G06Q 40/00

US Classification:

705 1427, 705 38

Abstract:

An integrated credit and loyalty offering to a retailer maximizes the effectiveness of both programs. The integrated system allows a retailer to enroll customers in a loyalty program, then solicit only pre-qualified customers immediately upon receipt of demographic information corresponding to the customer. The integrated system accepts transaction data from the retailer's loyalty program through the retailer's POS system to the credit prescreening program and awards appropriate loyalty rewards, as well as authorizing the retailer to offer credit to the pre-qualified customers. The credit prescreening process is done in real time as part of a retail transaction with the customer.

US Patent:

20100049651, Feb 25, 2010

Filed:

Aug 25, 2008

Appl. No.:

12/197854

Inventors:

Daniel J. Lang - Grove City OH, US
Katherine Anne Robinson - Dublin OH, US
Carla Shroyer - Pataskala OH, US

Assignee:

ALLIANCE DATA SYSTEMS CORPORATION - Dallas TX

International Classification:

G06Q 40/00

US Classification:

705 38, 705 35

Abstract:

An integrated credit and loyalty offering to a retailer maximizes the effectiveness of both programs. The integrated system allows a retailer to enroll customers in a loyalty program, then solicit only pre-qualified customers immediately upon receipt of demographic information corresponding to the customer. The integrated system accepts transaction data from the retailer's loyalty program through the retailer's POS system to the credit prescreening program and awards appropriate loyalty rewards, as well as authorizing the retailer to offer credit to the pre-qualified customers. The credit prescreening process is done in real time as part of a retail transaction with the customer.