Douglas Levy - Dallas TX, US Angela Byrnes - Euless TX, US Stephen Minichini - Norwalk CT, US Marc Blumberg - Dallas TX, US
International Classification:
G06F017/60
US Classification:
705037000, 705027000
Abstract:
A method for facilitating purchasing of advertising via an electronic auction. A purchase price indicating the amount that an advertising purchaser is willing pay for advertising is set. A bid from potential advertising sellers is received over a computer network. The bid includes a quantity each potential advertising seller is willing to provide in exchange for the purchase price. A winning bid is identified based on the quantity of advertising each potential advertising seller is willing to provide.
Marc Blumberg - Dallas TX, US Dawn Gardetto - Irving TX, US Douglas Levy - Dallas TX, US James Pietz - Flower Mound TX, US Tim Rumpler - Irving TX, US Ian Wolfman - Dallas TX, US
International Classification:
G06F017/60
US Classification:
705010000
Abstract:
The impact of a web site on an intent of a web site viewer to take a desired action relating to a product or service is measured. The web site includes a collection of web pages that display information relating to the product or service. The viewer is presented with a plurality of questions related to the web site. At least one of the questions is presented upon the viewer exiting the web site. A response to at least some of the plurality of questions is received from the viewer. Based on the response, a metric is calculated, indicating the impact.
Method For Evaluating Computer-Network Based Marketing Tactics
Marc Blumberg - Dallas TX, US Ian Wolfman - Dallas TX, US
International Classification:
G06F017/60
US Classification:
705010000
Abstract:
A method for evaluating one or more computer-network based marketing tactics relating to a product. Target audience information, product lifecycle information, and marketing objective information relating to the product is received. Based on the target audience information, the product lifecycle information, and the marketing objective information, at least one marketing tactic relating to the product is automatically identified. A list comprising the marketing tactic is presented to the user. A selection of at least one of the presented marketing tactics is received from the user.
Method And System For Facilitating Purchasing Of Advertising Via Electronic Auction
Douglas Levy - Dallas TX, US Marc Blumberg - Dallas TX, US Stephen Minichini - Norwalk CT, US
International Classification:
G06Q 40/00
US Classification:
705037000
Abstract:
Purchasing of advertising is facilitated via an electronic auction. A purchase price is set, and includes an amount that an advertising purchaser is willing to pay for advertising. Advertising sellers are informed of the purchase price. The electronic auction is conducted via a website interface maintained on a computer network. Bids posted by the advertising sellers are received. The bids include a quantity of advertising the advertising seller is willing to provide in exchange for the purchase price. A winning bid is identified based at least in part on the quantity of advertising each of the advertising sellers is willing to provide.
Name / Title
Company / Classification
Phones & Addresses
Marc Blumberg CTO
Leadstream LLC Business Consulting, NEC
7505 John W Carpenter Fwy, Dallas, TX 75247 (214)2241140
Valtech
Managing Director, Dallas
Valtech
Evp, North America
Chooze Footwear Apparel & Accessories Apr 2013 - Aug 2018
Chief Executive Officer
Imc Jan 1997 - Dec 2013
President
Gemini Consulting Aug 1995 - Dec 1997
Strategy Management Consultant
Education:
The Wharton School 1991 - 1995
Bachelor of Science In Engineering, Bachelors, Bachelor of Science, Economics, Marketing, Management
Concord High School
Wharton School of Business
Skills:
Digital Marketing Interactive Marketing Digital Strategy Leadership Mobile Marketing Online Advertising Marketing Strategy Integrated Marketing Social Media Marketing Strategy Digital Media Brand Development Creative Direction Web Analytics Creative Strategy Social Media Strategic Planning Management User Experience Strategic Partnerships Lead Generation Marketing Communications Content Strategy Customer Insight B2B Marketing Corporate Branding Social Marketing Brand Management Relationship Marketing Multi Channel Marketing Online Marketing E Commerce Media Planning Database Marketing Mobile Advertising New Media Google Analytics Google Adwords Website Development Cross Functional Team Leadership Executive Coaching Business Development Strategic Marketing Strategic Thinking Business Innovation Social Media Measurement Email Marketing Marketing Information Architecture Copywriting Interactive Advertising Direct Marketing Advertising Mobile Devices Analytics
Chief Executive Officer at Chooze, Partner at MEplusYOU Agency
Location:
Dallas/Fort Worth Area
Industry:
Marketing and Advertising
Work:
Chooze - Dallas/Fort Worth Area since Apr 2013
Chief Executive Officer
MEplusYOU Agency since Jan 1997
Partner
Gemini Consulting Aug 1995 - Dec 1997
Consultant
Education:
University of Pennsylvania - The Wharton School 1991 - 1995
BSE, Strategic Marketing
Skills:
Interactive Marketing Mobile Marketing Online Advertising Integrated Marketing Digital Strategy Social Media Marketing Digital Marketing Social Media Measurement Marketing Strategy Email Marketing
Youtube
Sharon & Marc Blumberg | Jan Mar | Dallas
These interviews were recorded on 12.1.2012 at TEDxSMU in Dallas, Texa...
Duration:
2m 55s
MARK BLUMBERG TESTIFIES ON WE CHARITY
Duration:
12m 5s
Marc & Audrey Blumberg first dance
Marc Blumberg & Audrey Levine wedding.
Duration:
1m 4s
Director Vs Director - EPISODE 2 - Team Marc ...
... Julie Moore, Dio Traverso, Adrian Collins, Mark Blumberg, Alissa B...
Duration:
37m 35s
Establishing a long-term founder/investor rel...
Oren Netzer and his co-founder Alex Liverant started DoubleVerify in t...
Duration:
1h 2m 12s
First Dance
Our first dance (Set to the music of Time of My Life from Dirty Dancing)