Per T Pettersen

US Patent:

7970690, Jun 28, 2011

Filed:

Aug 19, 2005

Appl. No.:

11/207571

Inventors:

Marc Diana - Santa Monica CA, US
Per Pettersen - Los Angeles CA, US

Assignee:

LeadPoint, Inc. - Santa Monica CA

International Classification:

G06Q 40/00

US Classification:

705 37

Abstract:

In an automated leads-and-bids exchange system, bid profiles are defined to describe desires of lead buyers. Received leads are matched to active ones of the bid profiles whose specifications the leads substantially match. An auctioning subsystem finds the highest one or group of bids for each given lead. A quality rating database rates the quality of leads provided by different sellers. A price discounting engine discounts the amount paid to sellers who are rated as inferior sources of leads.

US Patent:

8571951, Oct 29, 2013

Filed:

Apr 25, 2006

Appl. No.:

11/412238

Inventors:

Marc Diana - Santa Monica CA, US
Per Pettersen - Los Angeles CA, US

Assignee:

LeadPoint, Inc. - Santa Monica CA

International Classification:

G06F 9/44
G06F 17/50

US Classification:

705 35, 705 37

Abstract:

In an automated leads-and-bids matching system, bid profiles are defined to describe desires of lead buyers. Received leads are matched to active ones of the bid profiles whose specifications the leads substantially match. Lead segmentation data is captured on-the-fly for example by inducing potential consumers to navigate their way through tree-organized web sites that categorize the consumers according to their geographic location, income/revenue range, class of products desired and/or other attributes. Live voice or other telecommunication connections to the pre-classified consumers are coupled to corresponding, pre-classified telecommunication nodes of a call processing system. The call processing system deduces the segmentation data of the consumers from the identities of the pre-classified nodes through which their connections pass. The deduced segmentation data is passed to an automated matching system or auctioning subsystem that finds the highest bids for each given lead.

US Patent:

20060155642, Jul 13, 2006

Filed:

Mar 9, 2006

Appl. No.:

11/373633

Inventors:

Per Pettersen - Los Angeles CA, US

International Classification:

G06Q 40/00

US Classification:

705039000

Abstract:

After a telecommunications interaction apparently concludes between first and second parties to the interaction, an automated means for detecting the termination of the interaction jumps in and presents at least one of the parties with an opportunity to participate in a survey (an instant survey) relating to the just-terminated interaction. In one embodiment, the interaction is between a prospective consumer and a lead buyer (or an agent of the buyer) and the instant survey queries the buyer or agent regarding immediate impressions of the quality of the purchased lead that brought the prospective consumer and the lead buyer (or agent) into contact with one another. In one embodiment, results of instant surveys feed into a ranking system that ranks the quality of leads provided through a specific sponsor and remuneration to the sponsor is automatically adjusted according to instant survey results collected for that sponsor.

US Patent:

20080243674, Oct 2, 2008

Filed:

Mar 30, 2007

Appl. No.:

11/731101

Inventors:

Per Pettersen - Los Angeles CA, US
Roger Kjensrud - Santa Barbara CA, US
Knut Forkalsrud - Santa Barbara CA, US
Corey Gerritsen - Los Angeles CA, US

International Classification:

G06Q 30/00

US Classification:

705 37

Abstract:

A hybrid system that supports automated trading of informational items between sellers of such items and buyers who bid on the items includes means for allowing bidders to subscribe to ask-and-post services. A buyer/bidder who subscribes to such services is given the opportunity to be presented with more detailed information about an informational item he or she has bid upon before being obligated to pay for the informational item. If a first asked bidder rejects the item after having been given the opportunity for a sneak peek (or if that first bidder times-out due to no response), then the opportunity is automatically presented to a next subscribing buyer/bidder listed on a dynamically generated list (e.g., a stochastic ordered list). In one class of embodiments, the informational items include lead information for making hot contact with a prospective consumer of predefined products and/or services.

US Patent:

20110099081, Apr 28, 2011

Filed:

Jan 6, 2011

Appl. No.:

12/986105

Inventors:

Per Pettersen - Los Angeles CA, US
Roger Kjensrud - Santa Barbara CA, US
Knut Forkalsrud - Santa Barbara CA, US
Corey Gerritsen - Los Angeles CA, US

Assignee:

LEADPOINT, INC. - Los Angeles CA

International Classification:

G06Q 30/00

US Classification:

705 263

Abstract:

A hybrid system that supports automated trading of informational items between sellers of such items and buyers who bid on the items includes means for allowing bidders to subscribe to ask-and-post services. A buyer/bidder who subscribes to such services is given the opportunity to be presented with more detailed information about an informational item he or she has bid upon before being obligated to pay for the informational item. If a first asked bidder rejects the item after having been given the opportunity for a sneak peek (or if that first bidder times-out due to no response), then the opportunity is automatically presented to a next subscribing buyer/bidder listed on a dynamically generated list (e.g., a stochastic ordered list). In one class of embodiments, the informational items include lead information for making hot contact with a prospective consumer of predefined products and/or services.

US Patent:

20110225082, Sep 15, 2011

Filed:

May 19, 2011

Appl. No.:

13/111813

Inventors:

Marc Diana - Santa Monica CA, US
Per Pettersen - Los Angeles CA, US

Assignee:

LEADPOINT, INC. - Los Angeles CA

International Classification:

G06Q 40/00

US Classification:

705 37

Abstract:

In an automated leads-and-bids exchange system, bid profiles are defined to describe desires of lead buyers. Received leads are matched to active ones of the bid profiles whose specifications the leads substantially match. An auctioning subsystem finds the highest one or group of bids for each given lead. A quality rating database rates the quality of leads provided by different sellers. A price discounting engine discounts the amount paid to sellers who are rated as inferior sources of leads.

US Patent:

20140052496, Feb 20, 2014

Filed:

Oct 28, 2013

Appl. No.:

14/065352

Inventors:

Per Pettersen - Los Angeles CA, US

Assignee:

LeadPoint, Inc. - Los Angeles CA

International Classification:

G06Q 30/02

US Classification:

705 729

Abstract:

In an automated leads-and-bids matching system, bid profiles are defined to describe desires of lead buyers. Received leads are matched to active ones of the bid profiles whose specifications the leads substantially match. Lead segmentation data is captured on-the-fly for example by inducing potential consumers to navigate their way through tree-organized web sites that categorize the consumers according to their geographic location, income/revenue range, class of products desired and/or other attributes. Live voice or other telecommunication connections to the pre-classified consumers are coupled to corresponding, pre-classified telecommunication nodes of a call processing system. The call processing system deduces the segmentation data of the consumers from the identities of the pre-classified nodes through which their connections pass. The deduced segmentation data is passed to an automated matching system or auctioning subsystem that finds the highest bids for each given lead. A quality rating database rates the quality of leads provided by different sellers. A price discounting engine discounts the amount paid to sellers who are hot-rated as sources of inferior leads.

US Patent:

6826594, Nov 30, 2004

Filed:

Jul 15, 2000

Appl. No.:

09/617061

Inventors:

Per Pettersen - Santa Barbara CA

Assignee:

Commission Junction - Santa Barbara CA

International Classification:

G06F 1516

US Classification:

709203, 709219, 709225, 705 26, 705 59

Abstract:

A method for inserting a dynamic content into a web page uses a dynamic content code embedded in the web page. The dynamic content code is used to access a program file on a dynamic content host computer that is run to generate the dynamic content based upon a identification code. The look and behavior of the dynamic content is defined by a plurality of content display attributes that can be modified. The dynamic content can be varied according to a content modification level and can include a run-time modified content. The dynamic content can occupy a portion of the web page, or constitute the entire page. Multiple dynamic contents can be included within a single web page, and one dynamic content code can be embedded in multiple web pages. The dynamic content code can contain potential revenue links, and such links can be dynamically updated.