Ronald Thomas Whitman

US Patent:

8239287, Aug 7, 2012

Filed:

Jan 15, 2009

Appl. No.:

12/354233

Inventors:

Brent R. Smith - Redmond WA, US
Ronald Whitman - Seattle WA, US
Gaurav Chanda - Seattle WA, US

Assignee:

Amazon Technologies, Inc. - Reno NV

International Classification:

G06Q 30/00

US Classification:

705 267, 705 261, 705 271

Abstract:

A computer system for detecting associations between items may include a probabilistic analysis component that accesses user data having information about item selections by a plurality of users. The probabilistic analysis component may programmatically generate associations between certain items by determining a first number of users who selected the items and by estimating a probability that a second number of users would have selected the items due to random chance. The probabilistic analysis component may estimate this probability based at least partly on a number of item selections made by one or more of the users.