Sandra Samuel Weiner

US Patent:

20110213665, Sep 1, 2011

Filed:

Feb 26, 2010

Appl. No.:

12/714101

Inventors:

David Joa - Irvine CA, US
Kurt D. Newman - Matthews NC, US
Timothy James Mark - Berkeley CA, US
Srinath Nagarajan - Waltham MA, US
Sandra Adele Weiner - Wayne NJ, US

Assignee:

BANK OF AMERICA CORPORATION - Charlotte NC

International Classification:

G06Q 30/00
G06Q 40/00

US Classification:

705 1461, 705 1472, 705 1449, 705 35

Abstract:

Embodiments of the invention include apparatuses, methods, and computer-program products that provide for a unique bank-based advertising system. In one embodiment, the bank-based advertising system receives an authentication request from a user. The system then compares information received with the authentication request to authentication information stored in a memory system to determine that the user is a customer of the bank and has access to a financial account maintained by a bank. The system then provides the user with access to a bank-based advertising system based at least partially on the determination that user is a customer of the bank and has access to the financial account. The system then allows the user to use the bank-based communication system to create an advertisement on behalf of an owner of the financial account for which the user was authenticated. The system then presents the advertisement through one or more banking outlets.