Quintiles Aug 2014 - May 2018
Global Marketing Director - Segment Marketing
Iqvia Aug 2014 - May 2018
Senior Director of Marketing, Emerging Biopharma Segment
Bcbsnc Nov 2006 - Jun 2014
Brand Manager
Mastercard 2000 - 2006
Vice President, Us Brand Building
Grey Advertising 1999 - 2000
Account Supervisor
Education:
The University of Georgia
Bachelors, Bachelor of Business Administration, Marketing
Skills:
Integrated Marketing Marketing Strategy Advertising Marketing Brand Management Strategy Marketing Communications Cross Functional Team Leadership Creative Strategy Social Media Corporate Communications Creative Direction Market Planning Management Marketing Management Segmentation Social Media Marketing Strategic Planning Broadcast Public Relations Brand Architecture Leadership Product Marketing Branding Research Market Research Broadcast Production Consumer Insights Brand Development Media Planning Project Management Online Advertising Digital Marketing
Creative Strategy Marketing Strategy Broadcast Production Cross-functional Team Leadership Integrated Marketing Marketing Communications Advertising Consumer Insights Brand Development Marketing Management Social Media Social Media Marketing Segmentation Media Planning
Awards:
Stevie Award The American Business Awards Developed award-winning marketing plan for launch of BCBSNC’s first mobile application; exceeded download objectives within 3 months. Gold "Best of Blue" Award Blue Cross & Blue Shield Association Two time recipient of the Gold “Best of Blue” Award from the Blue Cross Blue Shield Association for outstanding marketing communications. Effie Award Award for the enduring "Priceless" campaign.