Vincent Howard Brown

US Patent:

20130303251, Nov 14, 2013

Filed:

May 9, 2012

Appl. No.:

13/467980

Inventors:

Vincent Brown - Renton WA, US

International Classification:

A63F 13/00

US Classification:

463 17

Abstract:

Customers participate in a raffle, the value of a raffle ticket purchase being returned to the customer as a voucher redeemable at different advertising merchants. Participation in this particular raffle provides the exciting possibility of winning a prize along with a perception of no risk in participating because the cost of buying a raffle ticket is fully rebated to the customer in the form of a voucher redeemable for purchases the customer was likely to make anyway. For merchants, in exchange for subsidizing a customer's participation in the raffle in the form of providing a discount on goods and/or services, merchants receive a customer highly motivated to purchase from the merchant. Merchants may thus consider the cost of subsidizing the raffle entries a significantly more effective advertising expenditure than traditional advertising as the expense is virtually assured to bring customers in the door who will spend money at their business.