Yong Zhu Liu

US Patent:

20200344512, Oct 29, 2020

Filed:

Jul 13, 2020

Appl. No.:

16/927210

Inventors:

- Lakewood CO, US
Steve Markel - Highlands Ranch CO, US
Timothy R. Whitton - Englewood CO, US
Bob Griese - Parker CO, US
Julie Samuelson - Englewood CO, US
Chris Pizzurro - South Salem NY, US
Mark Shepard - Denver CO, US
Yong Liu - Englewood CO, US

International Classification:

H04N 21/2547
H04N 21/81
H04N 21/234
H04N 21/2668
H04N 21/262

Abstract:

Systems and methods presented herein provide for distributing asset opportunities across COD providers. One system includes an asset load manager (ALM) that receives information from the COD providers about asset opportunities for COD content of the COD providers. The ALM selected asset opportunity and delivers it to a trading platform that offers the asset opportunity to the remaining COD providers. The ALM also receives, from the trading platform, sale information of the asset opportunity to another of the COD providers and information of an asset used to fill the asset opportunity. An asset opportunity information system (AOIS) interfaces with an asset decision system (ADS), to direct the ADS to configure asset rankings and removals according to rules of the second COD provider. The ADS directs an asset insertion into the COD content of the first COD provider based on the asset ranking.

US Patent:

20170142461, May 18, 2017

Filed:

Nov 17, 2015

Appl. No.:

14/943559

Inventors:

- Englewood CO, US
Steve Markel - Highlands Ranch CO, US
Timothy R. Whitton - Englewood CO, US
Bob Griese - Parker CO, US
Julie Samuelson - Englewood CO, US
Chris Pizzurro - South Salem NY, US
Mark Shepard - Denver CO, US
Yong Liu - Englewood CO, US

International Classification:

H04N 21/2547
H04N 21/262
H04N 21/2668
H04N 21/81
H04N 21/234

Abstract:

Systems and methods presented herein provide for distributing asset opportunities across COD providers. One system includes an asset load manager (ALM) that receives information from the COD providers about asset opportunities for COD content of the COD providers. The ALM selected asset opportunity and delivers it to a trading platform that offers the asset opportunity to the remaining COD providers. The ALM also receives, from the trading platform, sale information of the asset opportunity to another of the COD providers and information of an asset used to fill the asset opportunity. An asset opportunity information system (AOIS) interfaces with an asset decision system (ADS), to direct the ADS to configure asset rankings and removals according to rules of the second COD provider. The ADS directs an asset insertion into the COD content of the first COD provider based on the asset ranking.

US Patent:

20160360250, Dec 8, 2016

Filed:

Jun 5, 2015

Appl. No.:

14/732462

Inventors:

- Englewood CO, US
Dan Davies - Elizabeth CO, US
Ed Knudson - Lakewood CO, US
Chris Pizzurro - South Salem NY, US
Joel Hassell - Golden CO, US
Yong Liu - Aurora CO, US
Michael Munhall - Highlands Ranch CO, US

International Classification:

H04N 21/24
H04N 21/25
H04N 21/81
H04N 21/2668
H04N 21/472
H04N 21/4782
H04N 21/258
H04N 21/442

Abstract:

One system herein is operable to determine effectiveness of asset insertion in VOD content. The VOD content is selected by a user through a CPE. The system is operable to analyze upstream internet traffic through a cable television network, to identify household identifications from the upstream internet traffic, and to detect an internet website selected by the user from the upstream internet traffic based on the user's household identification. The system is also operable to couple to a VOD asset insertion system of a headend in the cable television network to detect an asset inserted into the VOD content selected by the CPE, to associate the internet website with the inserted asset, to determine a period of time between insertion of the asset and the selection of the internet website by the user, and to determine an effectiveness of the asset based on the determined period of time.