Eric Steven Matza

Digital Marketing, Advertising And Product

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Location:

4318 Woodlawn Ave north, Seattle, WA 98103

Industry:

Marketing And Advertising

Work:

University of Washington - Greater Seattle Area since Apr 2013
Advisory Board Member, Product Management, Online Marketing & International Marketing
GLG - Gerson Lehrman Group - Greater Seattle Area since Sep 2012
Marketing Consultant
Amazon.com - Seattle Mar 2011 - Sep 2012
Director, Display & Social Media Advertising
the Rubicon Project Feb 2010 - Nov 2010
Director, Product Marketing
Experian Oct 2007 - Feb 2010
Vice President

Education:

Thunderbird School of Global Management 1997 - 1998
MBA, International Marketing Management University of California, Irvine 1990 - 1992
B.A., English Literature Huntington Beach High School 1982 - 1986

Skills:

Analytics
Online Advertising
Digital Marketing
Email Marketing
Lead Generation
Strategy
Product Management
Online Marketing
Product Marketing
Management
Mobile Marketing
Competitive Analysis
Crm
Multi Channel Marketing
Targeted Advertising
Social Media Marketing
Advertising
Customer Acquisition
Web Analytics
Marketing Strategy
Digital Strategy
Market Research
Behavioral Targeting
Communications Audits
Display Advertising
Facebook
Ad Networks
Mobile Advertising
Banner Ads
Campaign Planning
Test Methodologies
Business Analytics
Direct Mail
Audience Segmentation
Consulting
Advertising Services
Ad Serving
Optimization
B2C Marketing
Online Lead Generation
Email Strategy
Email Marketing Software
Data Analysis
Social Media Measurement
International Marketing
Strategic Negotiations
Rtb
Retargeting
Big Data
Addressable Advertising

Interests:

Product Marketing
Writing
Social Media
Volunteering and Community Involvement
Art
Big Data" Too
Professional
Health
Challenging/Interpreting Results
Ad Networks and Ad Services
Ad Exchanges
Children
Demand Side Platform (Dsp)
Facebook Ads
Environment
Education
Seattle
Travel and Photography
Omni Channel Marketing
Ad Targeting
The Humanities
Internet Advertising
Experian
Human Rights
Husband
Product Innovation
Interactive Advertising
See 10
Technology and Education
Civil Rights and Social Action
Data and Targeting
Friend
Hiking
Privacy and Compliance
Sciences
Disaster and Humanitarian Relief
Real Time Bidding
Father
Display Advertising
Social Services
Yoga
See Less
Meditation
Being A Well Rounded and Balanced Person
The Internet and Society
Arts and Culture
Digital Advertising
Digital Marketing and Advertising

Languages:

English
Spanish
Bulgarian

Eric Matza

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