Jeffrey Micheal Katz

US Patent:

20080189169, Aug 7, 2008

Filed:

Jan 30, 2008

Appl. No.:

12/011880

Inventors:

Andrew Martin Turpin - Astoria NY, US
Jeffrey B. Katz - New York NY, US

International Classification:

G06Q 30/00

US Classification:

705 10, 705 14

Abstract:

A system and method for integrating analytics data of user profiles within a social network with targeted ad campaigns. The system includes an advertisement targeting system that obtains analytics data of user profiles and utilizes the data to filter through the user profiles to select desired user profiles for delivery of advertisements targeted to the interests and personality of the desired user profiles. Utilization of the analytics data includes generating a social rank of each user profile relevant to other user profiles in the social network. An advertising marketplace is implemented for use by ad marketers to purchase advertisement rights on a user profile webpage, to filter through user profiles in a social network for select user profiles with desired analytics data, and to generate advertisement campaigns targeted to the selected user profiles within a social network.

US Patent:

20080263673, Oct 23, 2008

Filed:

Sep 28, 2007

Appl. No.:

11/906111

Inventors:

Nicolas Brun - Brooklyn NY, US
Nicholas Gonzalez - Winter Garden FL, US
Jeffrey B. Katz - New York NY, US
Patrick Vogt - Rancho Santa Fe CA, US
Mirko Meier - Brooklyn NY, US

International Classification:

G06F 15/16
G06F 21/00
G06Q 30/00

US Classification:

726 26, 709203, 705 14

Abstract:

The present invention includes a system and method for displaying information content, such as advertisements, during a computer-based application, for example, an online video game or any Internet-enabled application, and for collecting user impression metrics associated with the information content, even if the application is not connected to the Internet or an associated application server. The system and method include a campaign management system for receiving information content to be displayed during a computer-based application, including a pack manager application for creating an information content pack containing the information content in content sets, a content delivery network to distribute the information content pack, and a client software development kit that downloads the information content pack to display the information content during the computer-based application, and collects and sends user impression metrics associated with the information content back to the campaign management system for reporting.

US Patent:

20090063284, Mar 5, 2009

Filed:

Sep 9, 2008

Appl. No.:

12/283093

Inventors:

Andrew Martin Turpin - Astoria NY, US
Jeffrey B. Katz - New York NY, US

Assignee:

Enliven Marketing Technologies Corporation - New York NY

International Classification:

G06Q 30/00
G06Q 90/00

US Classification:

705 14, 705 1

Abstract:

A system and method for integrating analytics data of user profiles within a social network with targeted ad campaigns. The system includes an advertisement targeting system that obtains analytics data of user profiles and utilizes the data to filter through the user profiles to select desired user profiles for delivery of advertisements targeted to the interests and personality of the desired user profiles. Utilization of the analytics data includes generating a social rank of each user profile relevant to other user profiles in the social network. An advertising marketplace is implemented for use by ad marketers to purchase advertisement rights on a user profile webpage, to filter through user profiles in a social network for select user profiles with desired analytics data, and to generate advertisement campaigns targeted to the selected user profiles within a social network.

US Patent:

20090112701, Apr 30, 2009

Filed:

Sep 9, 2008

Appl. No.:

12/283039

Inventors:

Andrew Martin Turpin - Astoria NY, US
Jeffrey B. Katz - New York NY, US
Mirko Meier - Brooklyn NY, US

Assignee:

Enliven Marketing Technologies Corporation - New York NY

International Classification:

G06Q 10/00
G06Q 30/00

US Classification:

705 10, 705 14

Abstract:

A system and method for integrating analytics data of user profiles within a social network with targeted ad campaigns. The system includes an advertisement targeting system that obtains analytics data of user profiles and utilizes the data to filter through the user profiles to select desired user profiles for delivery of advertisements targeted to the interests and personality of the desired user profiles. Utilization of the analytics data includes generating a social rank of each user profile relevant to other user profiles in the social network. An advertising marketplace is implemented for use by ad marketers to purchase advertisement rights on a user profile webpage, to filter through user profiles in a social network for select user profiles with desired analytics data, and to generate advertisement campaigns targeted to the selected user profiles within a social network.

US Patent:

58268359, Oct 27, 1998

Filed:

Nov 24, 1997

Appl. No.:

8/977461

Inventors:

Roy V. Wilson - Arcade NY
Donald E. Toht - Wheaton IL
Jeffrey H. Katz - Chicago IL

Assignee:

Learning Curve International, L.L.C. - Chicago IL

International Classification:

A63H 1932

US Classification:

246415A

Abstract:

A toy vehicle switch track comprising a junction element having an incoming track and a plurality of outgoing tracks, a pivotable switching mechanism, an activator bar, and a guide slot. The pivotable switching mechanism is positioned at an intersection between the incoming track and the outgoing track, and guides a toy vehicle from the incoming track to one of the outgoing tracks. The activator bar has first and second ends and passes through the junction element from a first junction element edge to a second junction element edge. The activator bar engages a portion of the pivotable switching mechanism wherein the activator bar is used to alternately position the pivotable switching mechanism between the plurality of outgoing tracks. The first end and the second end each comprise a handle. The opposing handles provide an alternating resistive force against the first junction element edge and the second junction element edge to prevent over-travel of the pivotable switching element.