Jeffrey L Katz

US Patent:

20080189169, Aug 7, 2008

Filed:

Jan 30, 2008

Appl. No.:

12/011880

Inventors:

Andrew Martin Turpin - Astoria NY, US
Jeffrey B. Katz - New York NY, US

International Classification:

G06Q 30/00

US Classification:

705 10, 705 14

Abstract:

A system and method for integrating analytics data of user profiles within a social network with targeted ad campaigns. The system includes an advertisement targeting system that obtains analytics data of user profiles and utilizes the data to filter through the user profiles to select desired user profiles for delivery of advertisements targeted to the interests and personality of the desired user profiles. Utilization of the analytics data includes generating a social rank of each user profile relevant to other user profiles in the social network. An advertising marketplace is implemented for use by ad marketers to purchase advertisement rights on a user profile webpage, to filter through user profiles in a social network for select user profiles with desired analytics data, and to generate advertisement campaigns targeted to the selected user profiles within a social network.

US Patent:

20080263673, Oct 23, 2008

Filed:

Sep 28, 2007

Appl. No.:

11/906111

Inventors:

Nicolas Brun - Brooklyn NY, US
Nicholas Gonzalez - Winter Garden FL, US
Jeffrey B. Katz - New York NY, US
Patrick Vogt - Rancho Santa Fe CA, US
Mirko Meier - Brooklyn NY, US

International Classification:

G06F 15/16
G06F 21/00
G06Q 30/00

US Classification:

726 26, 709203, 705 14

Abstract:

The present invention includes a system and method for displaying information content, such as advertisements, during a computer-based application, for example, an online video game or any Internet-enabled application, and for collecting user impression metrics associated with the information content, even if the application is not connected to the Internet or an associated application server. The system and method include a campaign management system for receiving information content to be displayed during a computer-based application, including a pack manager application for creating an information content pack containing the information content in content sets, a content delivery network to distribute the information content pack, and a client software development kit that downloads the information content pack to display the information content during the computer-based application, and collects and sends user impression metrics associated with the information content back to the campaign management system for reporting.

US Patent:

20090063284, Mar 5, 2009

Filed:

Sep 9, 2008

Appl. No.:

12/283093

Inventors:

Andrew Martin Turpin - Astoria NY, US
Jeffrey B. Katz - New York NY, US

Assignee:

Enliven Marketing Technologies Corporation - New York NY

International Classification:

G06Q 30/00
G06Q 90/00

US Classification:

705 14, 705 1

Abstract:

A system and method for integrating analytics data of user profiles within a social network with targeted ad campaigns. The system includes an advertisement targeting system that obtains analytics data of user profiles and utilizes the data to filter through the user profiles to select desired user profiles for delivery of advertisements targeted to the interests and personality of the desired user profiles. Utilization of the analytics data includes generating a social rank of each user profile relevant to other user profiles in the social network. An advertising marketplace is implemented for use by ad marketers to purchase advertisement rights on a user profile webpage, to filter through user profiles in a social network for select user profiles with desired analytics data, and to generate advertisement campaigns targeted to the selected user profiles within a social network.

US Patent:

20090112701, Apr 30, 2009

Filed:

Sep 9, 2008

Appl. No.:

12/283039

Inventors:

Andrew Martin Turpin - Astoria NY, US
Jeffrey B. Katz - New York NY, US
Mirko Meier - Brooklyn NY, US

Assignee:

Enliven Marketing Technologies Corporation - New York NY

International Classification:

G06Q 10/00
G06Q 30/00

US Classification:

705 10, 705 14

Abstract:

A system and method for integrating analytics data of user profiles within a social network with targeted ad campaigns. The system includes an advertisement targeting system that obtains analytics data of user profiles and utilizes the data to filter through the user profiles to select desired user profiles for delivery of advertisements targeted to the interests and personality of the desired user profiles. Utilization of the analytics data includes generating a social rank of each user profile relevant to other user profiles in the social network. An advertising marketplace is implemented for use by ad marketers to purchase advertisement rights on a user profile webpage, to filter through user profiles in a social network for select user profiles with desired analytics data, and to generate advertisement campaigns targeted to the selected user profiles within a social network.

US Patent:

20210374868, Dec 2, 2021

Filed:

May 17, 2017

Appl. No.:

15/598144

Inventors:

- Zurich, CH
William Edward MOORE - Riverside CT, US
Michael Bruce CLARK - Pound Ridge NY, US
Jeffrey Stanton KATZ - Stamford CT, US
Michael Wayne BERTSCHE - New Haven IN, US
Edward Joseph WRIGHT - Fort Wayne IN, US
Anand KANAKAGIRI - New Fairfield CT, US
Pratik DAVE - Bethel CT, US
Janis PENNER - Fort Wayne IN, US

Assignee:

Swiss Reinsurance Company Ltd. - Zurich

International Classification:

G06Q 40/08
G06Q 10/06

Abstract:

A system and method for real-time risk-assessment and adjustment, risks associated with a plurality of risk exposed individuals being at least partially transferable from a risk exposed individual to a first insurance system and/or from the first insurance system to an associated second insurance system. The system including a table with retrievable stored risk classes each comprising assigned risk class criteria, individual-specific parameters of the risk exposed individuals being captured relating to criteria of the stored risk classes by the system and stored in a memory, and a specific risk class associated with the risk of the exposed individual being identified out and selected of the stored risk classes by the system based on the captured parameters.